17 Character · Animation systems · AI performance

Washington’s Lottery

Where the tickets go.

Animated spots for Washington’s Lottery about what it pays for: Daniel, a mechanic who opens his own shop, and Janelle, who grows up to be a vet tech, both helped by WA Grant.

Studio: Laundry
Client: Washington’s Lottery
Year: 2026
Role: Creative Director
Deliverables: Spots in landscape, square, portrait and vertical; a director’s cut; style frames

01 Director’s cut

Daniel’s whole story.

1 film

Daniel · director’s cut

02 Daniel

From apprentice to owner.

A young mechanic, the old hand who shows him the trade, and a grant letter that turns into a certificate and a sign over his own door.

7 pieces

Daniel · the spot

6 items · drag or scroll

Daniel under the hood of a pickup as an old mechanic walks up

The old mechanic shaking Daniel’s hand

A letter from WA Grant: you’re approved

Daniel studying, an auto repair certificate over the frame

Daniel outside his own shop, Daniel’s Auto Repair

The WA Grant end card over a mountain town

03 Janelle

From a corgi to a clinic.

A girl who loves animals, a scratch ticket, an approved application, and the vet tech she becomes.

11 pieces

Janelle · the spot

Every format

16:9

1:1

4:5

9:16

6 items · drag or scroll

Young Janelle tending to a corgi’s paw beside an older woman

A hand scratching a “Play It Forward” ticket

A tablet on a windowsill: FAFSA approved

Janelle in scrubs, her name badge reading vet tech

Janelle reading a letter on a bench

The WA Grant end card over a mountain city

04 Style frames

The world before the film.

13 frames

05 Shots

Moments in motion.

4 shots

Credits

Ryan BrantCreative Director
Washington’s LotteryClient